BLACKPINK’s DEADLINE World Tour has left a remarkable mark not only on fans but also on the city of Kaohsiung, Taiwan.
The economic and cultural impact of their concerts has been officially recognized by the Kaohsiung City Government, revealing that the performances generated over NT$300 million (approximately US$10 million or 13.9 billion KRW) in tourism revenue.
The concerts attracted more than 120,000 attendees over two days at the National Stadium, making BLACKPINK the highest-grossing international pop act in Kaohsiung’s history.
This level of engagement highlights how K-pop acts like BLACKPINK are more than entertainment; they serve as catalysts for tourism, commerce, and citywide economic activity.
Revitalizing Local Industries
The impact of BLACKPINK’s tour extended far beyond the stadium. The Kaohsiung Economic Development Bureau reported that street shops, night markets, department stores, and hotels saw significant boosts in sales and customer engagement during the concerts.
Night markets such as Ruifeng, Liuhe, and Jilin remained vibrant until 1 or 2 a.m., with sales surging by more than 30% compared to normal days.
The influx of fans also benefited transportation networks. According to the Kaohsiung Rapid Transit Corporation (KRTC), subway ridership reached record highs, with 323,601 passengers on Saturday and 281,511 passengers on Sunday, making these two days the busiest in the year.
These statistics underscore the direct correlation between major K-pop events and economic activity, demonstrating the broader role artists play in city economies beyond entertainment.
Citywide Preparations and Cultural Celebrations
Kaohsiung spared no effort in welcoming BLACKPINK and their global fanbase. The city illuminated six iconic landmarks with BLACKPINK’s signature pink lights, including the Aihe River, Dagang Bridge, Kaohsiung Port Passenger Center, Kaohsiung Popular Music Center, Kaohsiung Station, and Formosa Boulevard Station.
This visually striking gesture symbolized the city’s enthusiasm and appreciation for the group, transforming Kaohsiung into a living tribute to K-pop culture.
Additionally, a K-pop dance competition was organized in the central business district, drawing local participants and fans alike.
Temporary luggage storage was set up at major subway stations to accommodate visiting fans, ensuring a smooth concert-going experience.
The cultural impact even reached political leaders. Former President of the Republic of China, Tsai Ing-wen, and Kaohsiung Mayor Chen Chi-mai both participated in the festivities, sporting pink hair in celebration of BLACKPINK’s arrival.
Mayor Chen actively promoted the event on social media, posting: “BLACKPINK IN YOUR AREA, the whole city is cheering for you.”
These gestures highlight how deeply BLACKPINK’s influence permeated the local culture and public engagement.
Blackpink (Credit: YouTube)
Historic Achievements and Records
BLACKPINK’s DEADLINE tour set multiple historic milestones in Kaohsiung. The group sold over 190,000 tickets across 2023 and 2025, making them the first artist to bring two consecutive world tours to the city.
They also hold the record for the most shows ever held at the National Stadium by a K-pop act (four shows in total).
Their achievements reinforce BLACKPINK’s global dominance and the group’s unparalleled appeal in both domestic and international markets.
By returning for a second tour run in Kaohsiung, BLACKPINK also became the first K-pop act to hold multiple world tours in the same city, proving their lasting influence and strong fanbase.
Economic and Cultural Significance
The success of BLACKPINK’s concerts illustrates the powerful intersection of music, tourism, and city branding.
Concerts like these generate substantial revenue for local businesses, stimulate transportation networks, and position cities like Kaohsiung as international cultural destinations.
Moreover, BLACKPINK’s presence highlights the global appeal of K-pop, emphasizing its ability to draw massive international audiences and foster cross-cultural exchange.
Fans traveling from around the world contribute not only to ticket sales but also to the broader economy, including hospitality, food services, and retail.
The concerts also promote the city’s cultural identity, as seen in coordinated citywide decorations and fan-centric activities.
This synergy of entertainment and urban promotion benefits local communities and establishes Kaohsiung as a vibrant, globally recognized hub for music tourism.
BLACKPINK’s Enduring Influence
BLACKPINK’s DEADLINE tour in Kaohsiung has proven that the group is more than a musical sensation; they are a transformative force capable of shaping both economic and cultural landscapes.
From revitalizing local businesses to setting new records and engaging political leaders, their impact is multifaceted and long-lasting.
As BLACKPINK continues to tour and release music globally, cities around the world can anticipate economic boosts, cultural enrichment, and unprecedented tourism growth whenever the group performs.
Kaohsiung’s record-breaking experience is a testament to BLACKPINK’s power as global superstars, and their ability to create experiences that resonate far beyond the concert stage.
BLACKPINK is not just “in your area” — they are shaping the world wherever they go.
BLACKPINK’s Lisa is taking her solo career to the next level with a major international move. The Thai-born superstar, already known for her record-breaking success as both a group member and solo performer, has officially signed with Wasserman Music for worldwide touring representation.
This partnership marks a powerful step in Lisa’s growing influence across the global entertainment industry, paving the way for large-scale tours, high-profile collaborations, and expanded creative ventures.
The announcement, made on October 24, 2025, has created massive buzz among fans and industry insiders alike, signaling that Lisa’s next chapter as a solo performer is already in full motion.
Wasserman Music: A Powerhouse Partner for Global Artists
Wasserman Music is one of the most respected and influential talent agencies in the global music business.
The firm manages an impressive roster of world-renowned artists, handling large-scale touring logistics, concert planning, and global promotion.
By partnering with Wasserman Music, Lisa gains access to a wealth of international resources — from high-level production management to worldwide tour coordination — ensuring that her solo performances reach audiences in every corner of the globe.
This deal demonstrates her strategic intent to establish herself as a global pop icon beyond the boundaries of K-pop.
For Lisa, this collaboration isn’t just a business deal — it’s an opportunity to craft unique concert experiences, expand her brand identity, and connect with fans through major live events across continents.
A Strategic Web of Representation
Lisa’s career continues to thrive under a multi-agency representation system that spans music, acting, and entertainment.
BLACKPINK’s Lisa (Credit: YouTube)
In addition to Wasserman Music, she is represented by RCA Records for international music distribution, ensuring her releases receive top-tier global promotion and chart visibility.
RCA, known for working with major Western artists, helps position Lisa competitively within the global pop landscape.
Moreover, Lisa is also represented by WME (William Morris Endeavor) — one of the most powerful talent agencies in Hollywood — for her acting and film projects.
This partnership reflects her growing interest in expanding into acting, fashion, and other creative fields.
Through WME, Lisa is expected to take on film and television opportunities that highlight her versatility as a performer and global personality.
This combination of agencies — Wasserman, RCA, and WME — forms a powerful network of support across music, touring, and entertainment.
Together, they ensure that Lisa’s career remains dynamic, multidimensional, and internationally dominant.
Lisa’s Vision: Beyond Music and Toward Global Stardom
Lisa’s signing with Wasserman Music represents far more than just another contract — it’s a reflection of her ambition to build a global entertainment empire.
Ever since her solo debut with “LALISA” and “ MONEY ”, she has consistently broken records on streaming platforms and digital charts worldwide.
Her unique mix of fierce charisma, stage power, and artistic independence has made her a symbol of global K-pop excellence.
With Wasserman’s backing, Lisa is expected to craft visually stunning and musically innovative live shows that showcase her signature blend of hip-hop, dance, and pop artistry.
The agency’s global logistics capabilities will allow her to tour extensively, possibly headlining festivals and arenas across North America, Europe, and Asia.
This move also hints that new solo music projects may be on the horizon. Fans speculate that Lisa could soon announce a world tour aligned with upcoming releases — a move that would mirror the global strategies of major Western pop icons.
BLACKPINK’s Lisa (Credit: Pinterest)
Continuing Commitment to BLACKPINK
Despite her flourishing solo endeavors, Lisa remains deeply committed to BLACKPINK.
The group continues to perform together on their massive ‘ DEADLINE’ World Tour , amazing audiences around the world with their signature blend of energy, elegance, and star power.
Alongside fellow members Jisoo, Jennie, and Rosé, Lisa continues to embody the unity and legacy that BLACKPINK has built over nearly a decade.
The members’ simultaneous success in solo activities while maintaining strong group performances demonstrates their remarkable ability to balance individuality and teamwork.
Lisa’s collaboration with Wasserman will not only enhance her solo journey but also strengthen BLACKPINK’s collective presence in the global music scene.
Lisa’s Expanding Influence: From Music to Media
Lisa’s global impact extends beyond the stage. She has become a fashion and cultural icon, partnering with major luxury brands like CELINE and BVLGARI, and gracing the covers of leading fashion magazines around the world.
Her influence in the beauty and lifestyle sectors further cements her reputation as one of the most powerful figures in global entertainment.
Through her new partnerships, Lisa is also venturing into acting and film, signaling her intention to expand her creative portfolio.
With representation from WME, she could soon explore roles that highlight her versatility, charisma, and international appeal — much like her contemporaries who have successfully bridged music and cinema.
A Visionary Move for the Future
Lisa’s alliance with Wasserman Music reinforces her status as a trailblazer in the global entertainment landscape.
It reflects her strategic mindset — choosing to work with agencies that not only manage talent but also empower artists to create large-scale, culturally impactful work.
This decision places Lisa among the ranks of global pop icons who have transcended regional fame to achieve universal stardom.
As her career expands into new arenas, she continues to redefine what it means to be a K-pop artist in a rapidly evolving global industry.
