BLACKPINK’s Jisoo has reportedly purchased a luxury villa in Gangnam, Seoul, called L’ARBRE 27, for approximately 20 billion KRW (around 14 million USD).
This purchase adds to her growing real estate portfolio and demonstrates her focus on securing upscale, long-term investments.
Gangnam is one of Seoul’s most prestigious neighborhoods, known for luxury residences and high-end amenities, making it a prime location for celebrities and affluent individuals.
Details of the Residential Complex
The L’ARBRE 27 complex is currently under construction and consists of two buildings, each with five floors underground and seven floors above ground.
Jisoo’s new villa (Credit: YouTube)
While some penthouse units in the complex are reportedly priced at 45 billion KRW (around 31.6 million USD), Jisoo’s unit falls within the standard price range.
The villa offers premium facilities and a sophisticated design, aligning with the luxurious lifestyle associated with top-tier K-pop stars.
Fan Reactions
Following news of Jisoo’s purchase, netizens expressed admiration for her financial success and lifestyle.
“Considering BLACKPINK’s level, they probably still have money left after that.” “She’s part of BLACKPINK, thoughㅋㅋㅋ Ah, I’m jealous.” “Wow, I also want to live there, seriously.” “BLACKPINK are seriously cool….”
Fans praised her financial prudence and long-term planning, noting that this investment reflects both success and foresight.
Interior of Jisoo’s new villa (Credit: YouTube)
Jisoo’s Expanding Portfolio
This new villa is not Jisoo’s first foray into luxury real estate. She also owns a property in Hannam The Hill, one of Seoul’s most prestigious residential complexes, and an office in the same area for her company, BLISSOO, which she co-founded with her brother.
These investments show a strategic approach to securing both personal and professional assets while maintaining a high standard of living.
Balancing Career and Investments
Despite her real estate endeavors, Jisoo continues to actively pursue her music and acting career.
She is currently on a world tour with BLACKPINK members Jennie, Rosé, and Lisa, while simultaneously expanding her acting projects.
This balance between career and investment demonstrates her multifaceted approach to long-term success in the entertainment industry.
Jisoo’s purchase of a Gangnam villa highlights her financial acumen and commitment to securing upscale, strategic investments.
Fans and netizens alike are impressed by her accomplishments and lifestyle, further cementing her status as not just a global pop icon, but also a savvy businesswoman.
With ongoing music, acting, and entrepreneurial projects, Jisoo continues to inspire fans both on and off stage.
aespa’s Winter and BTS’s Jungkook have resurfaced, fueled by fans pointing to small details in the idols’ social media posts and livestreams.
Fans have previously speculated about the duo’s relationship, citing alleged “lovestagrams” and subtle hints from both stars.
The Phone Case Controversy
The latest rumor emerged when Jungkook appeared in a live stream holding a red phone case with small devil horns, which fans quickly highlighted as a potential couple item.
Not long after, Winter shared a pixelated update on her Instagram story with fellow member Giselle . Even in low resolution, fans noticed Winter’s phone case, which features bear ears.
aespa’s Winter and BTS’s Jungkook (Credit: YouTube)
Both cases are from the Urban Sophistication brand, specifically part of their “Puffer” line.
Some fans speculated that Winter’s use of a similar brand as Jungkook’s could hint at a connection between the idols.
Fans Push Back
Netizens were quick to clarify that Winter’s phone case choice was unrelated to Jungkook . aespa has collaborated with Urban Sophistication since 2023, and Winter has been using the brand’s products since 2022.
During the collaboration, the brand released special colors of the phone cases, making it a common item among the group members.
Many fans emphasized that accusing Winter based on her phone case was unfounded and unfair:
“Winter getting copying another idol allegation over Urban Sophistication phone case is hilarious considering she has been using all kinds of phone cases from the brand since 2022.” “Winter needn’t run. She’s been walking hand in hand with that phone cover that her group had a collab with. Accusing, badnaming another female must be in your blood.”
While dating rumors between Winter and Jungkook continue to spark discussion online, this latest controversy over phone cases highlights how small details are often blown out of proportion by netizens.
Fans continue to defend Winter, pointing out the brand affiliation and prior usage, and cautioning against jumping to conclusions based on trivial coincidences.
