RM, the leader of BTS, is set to break new ground as the first K-pop artist to deliver a keynote address at the APEC CEO Summit.

Scheduled for October 29, 2025, RM will speak on the second day of the summit, presenting on the topic:

“Cultural and Creative Industries in the APEC Region and the Soft Power of K-culture.”

This milestone underscores the growing influence of K-pop and Korean culture in global business and creative industries.

APEC introduced RM as a creative powerhouse and art enthusiast, noting his ability to craft profound lyrics inspired by diverse art forms.

His approach to music—philosophical, flexible, and boundary-pushing—has led him to collaborate with a wide range of artists internationally.

RM’s presence at the summit highlights the significance of cultural innovation and the global reach of K-pop as a tool of soft power.

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BTS’s RM (Credit: YouTube)

RM’s Influence Beyond Music

RM’s participation at the APEC CEO Summit reflects the intersection of art, culture, and business.

Through BTS, he has consistently demonstrated how creative industries can influence social trends, cultural diplomacy, and even economic impact.

His keynote is expected to explore how K-culture contributes to regional cooperation, international branding, and the growth of creative sectors across APEC member economies.

As the first K-pop representative to speak at this prestigious summit, RM is positioned as both an artistic and cultural ambassador.

His insights are anticipated to inspire leaders from multiple industries, bridging entertainment, business, and global policy discussions.

HYBE’s Role and Support

HYBE, BTS’s management company, is participating as an official sponsor of the APEC CEO Summit, making it the only entertainment company involved in the event.

This sponsorship aligns with RM’s keynote, emphasizing HYBE’s commitment to promoting Korean culture and creative industries on a global stage.

The collaboration between RM and HYBE at this summit symbolizes the fusion of cultural influence with business strategy, further elevating the global profile of K-pop.

Anticipation and Global Impact

RM’s keynote speech is generating significant anticipation among industry leaders, K-pop fans, and cultural commentators alike.

Observers expect him to discuss not only BTS’s journey and cultural impact but also broader insights into how the creative sector contributes to economic growth, soft power, and global collaboration.

The inclusion of a K-pop artist in such a high-profile business forum marks a paradigm shift in how creative professionals are recognized in international leadership and policy spaces.

RM’s presence highlights the increasing acknowledgment of cultural industries as vital contributors to innovation, diplomacy, and global influence.

Looking Ahead

As RM prepares to take the stage at the APEC CEO Summit, fans and global audiences are eager to witness this historic moment.

His participation symbolizes K-pop’s global evolution, showcasing how artists can transcend entertainment to become influential voices in culture, business, and leadership.

For those waiting to see RM in action, fans can revisit BTS’s film “BREAK THE SILENCE: THE MOVIE” to experience his leadership and artistry firsthand, while looking forward to his thought-provoking keynote at one of the world’s premier business gatherings.

RM’s keynote not only cements his position as a cultural icon but also demonstrates how K-pop continues to shape global conversations on creativity, culture, and innovation.

BTS’s Kim Taehyung, better known as V , has once again proven why he stands as one of the most influential icons bridging global music, fashion, and cinema.

On October 26, 2025, Vogue Japan revealed Taehyung’s first-ever digital cover, released in celebration of the upcoming “Vogue World: Hollywood 2025” event held in Los Angeles.

This event celebrates the seamless blend between fashion and film, bringing together icons, designers, and storytellers under one theme: the glamour and rebellion of Hollywood.

For this edition, Vogue Japan selected Taehyung as the face of their tribute to cinematic artistry, an acknowledgment of his evolving artistic expression and unique charisma that transcends the traditional idol image.

A Tribute to Hollywood’s Timeless Rebel

The central theme of the shoot channels James Dean, the emblematic figure of 1950s youth rebellion and cool defiance.

Known for his role in Rebel Without a Cause, Dean embodied a generation’s restlessness — a spirit Vogue Japan saw reflected in Taehyung’s effortless duality between poise and untamed freedom.

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Kim Taehyung (Credit: YouTube)

“Inspired by Hollywood’s eternal icon, James Dean… presenting a new portrait of V, that blends the essence of classic cinema with a modern edge,” Vogue Japan stated, emphasizing the concept’s mix of vintage nostalgia and contemporary individuality.

In the visual narrative accompanying the photoshoot, Taehyung dons a brown leather CELINE jacket and classic denim, reminiscent of Dean’s iconic look.

The editorial’s cinematic direction paints him in scenes that evoke mid-20th century Americana: leaning on a motorcycle, holding a vintage video camera, or lost in introspective solitude under the Californian sun.

The imagery pays homage to the raw vulnerability and rebellious charm that made James Dean a symbol of emotional authenticity.

Styling and Symbolism: CELINE Meets Classic Cinema

Taehyung’s partnership with CELINE, a brand he has been closely associated with, plays a significant role in this campaign’s aesthetic.

The CELINE Homme leather jacket — rugged yet refined — becomes a metaphor for Taehyung’s own public persona: a fusion of elegance and edge.

His styling reflects CELINE’s signature retro-rock influence, which complements the “Hollywood rebel” theme perfectly.

The muted color palette — sepia tones, washed-out lighting, and film-grain textures — adds a vintage cinematic mood, visually bridging the 1950s rebellion era with the 2020s’ avant-garde minimalism.

Each visual element, from wardrobe to cinematography, captures V’s deep introspective charm — the balance between his K-pop sophistication and his individual artistic freedom.

V’s Expression and Artistic Identity

What sets this Vogue Japan cover apart is how deeply it aligns with Taehyung’s evolving creative philosophy.

In the accompanying interview, he expresses that he still “likes having his picture taken,” a sentiment that sounds deceptively simple but holds artistic depth.

For Taehyung, being photographed is not just about posing — it’s an act of storytelling. His comfort in front of the lens stems from his love for visual narrative, where every gaze, gesture, and frame communicates emotion.

This philosophy echoes James Dean’s iconic approach to performance — portraying emotions through subtle, nuanced expression rather than overt dramatics.

Vogue Japan highlights his “rich expressiveness, delicate facial expressions, and unmistakable presence.”

These qualities, long celebrated by fans and fashion houses alike, embody both the charisma of the stage and the authenticity of everyday life — a rare combination in celebrity culture.

V’s Connection to Film and Photography

The article also delves into how cinema influences Taehyung’s creativity. He draws inspiration from films when crafting the mood and concept behind his music videos, photoshoots, and solo performances.

His fascination with the emotional power of movies helps him translate cinematic storytelling into visual music artistry.

Furthermore, Taehyung is known for his love of photography. Vogue Japan notes that he often takes photos with “no filter, no processing”, seeking truth in imperfection — a perspective that mirrors both his introspective nature and artistic integrity.

This approach reflects his desire to capture moments as they are, untouched by artificiality — a modern reinterpretation of James Dean’s own authenticity.

The fact that he finds creative peace behind the camera also highlights the multifaceted artist he has become — not only a singer and performer but also a storyteller and visual curator.

V’s Role in Global Fashion Culture

Over the past few years, V has established himself as a fashion icon of global caliber. His partnership with CELINE’s creative director Hedi Slimane has earned him acclaim for his classic yet experimental style — merging Parisian elegance with rock-inspired rebellion.

His Vogue Japan feature solidifies his reputation as an artist whose visual language speaks across cultures.

The Vogue World: Hollywood cover does not merely showcase a K-pop idol; it presents a global artist embodying timeless archetypes through modern sensibility.

By channeling James Dean, V symbolically inherits the mantle of cinematic rebellion — but redefines it through gentleness, introspection, and artistry instead of raw angst.

Cultural Impact and Artistic Evolution

This collaboration marks a new chapter in V’s career as he continues expanding his artistry beyond music.

From his solo debut album “Layover” to his consistent appearances in high-fashion campaigns, V’s evolution reflects a deep understanding of interdisciplinary creativity — where sound, style, and storytelling coexist.

Through Vogue Japan, V reintroduces himself not only as a musician but as a cultural bridge — one who unites East and West, past and present, rebellion and refinement.

His reinterpretation of James Dean becomes a statement on individual freedom in the modern era: embracing authenticity in a world of curated perfection.

V as the Modern Rebel of Art and Emotion

BTS’s V has always embodied contrast — warmth and mystery, charm and depth, youth and timelessness.

His Vogue Japan digital cover encapsulates this duality perfectly. By channeling the spirit of James Dean, Taehyung doesn’t just recreate an icon — he redefines what rebellion looks like today: not loud defiance, but quiet authenticity.

As “Vogue World: Hollywood 2025” celebrates cinema’s golden age, Kim Taehyung stands at its crossroads — a modern artist who brings emotional truth to every frame.

His tribute to Hollywood’s rebel legend confirms his place not only as a global superstar but as a visionary artist shaping the visual culture of his generation.