Carolyn Aronson, the successful founder and CEO of It’s a 10 Haircare, has made a remarkable impact in the beauty industry. As a Latina entrepreneur, she is celebrated for her inspiring journey from being a hairstylist to leading one of the most popular and globally recognized haircare brands.
Known for products like the Miracle Leave-In Conditioner, It’s a 10 Haircare has garnered worldwide acclaim, and the brand is available in salons, retail outlets, and online stores around the globe.
Aronson’s entrepreneurial spirit doesn’t stop at haircare. She also launched Be a 10 Cosmetics, expanding her reach within the beauty industry.
Both ventures have played a crucial role in her growing success, with a focus on innovative products that simplify and enhance beauty routines.
Career Journey
Starting her career as a hairstylist, Aronson grew increasingly frustrated with the haircare products that failed to meet expectations.
Motivated by a desire to create something better, she formulated the iconic Miracle Leave-In Conditioner, which led to the creation of It’s a 10 Haircare in 2005.
Her brand’s rapid growth and success can be attributed to her dedication to high-quality, effective products and her understanding of what consumers wanted.
By 2017, Aronson made a significant move by buying out her business partner, solidifying her control over the company.
Under her leadership, It’s a 10 expanded its reach, growing from two countries to 73. The company’s revenue skyrocketed, reaching $200 million in 2017 and more than doubling to over $500 million by 2022.
One of the company’s most notable milestones occurred when It’s a 10 Haircare became the first independently owned brand to air a commercial during the Super Bowl.
Aronson has also been praised for her philanthropic efforts, particularly her work promoting women’s empowerment and entrepreneurship.
She trademarked National Love Your Hair Day in 2017, a campaign that not only brought in significant sales but also focused on fostering self-confidence and body positivity.
Net Worth
As of 2025, Carolyn Aronson’s estimated net worth is $600 million. This wealth stems primarily from the success of It’s a 10 Haircare, although her ventures into cosmetics and her savvy marketing strategies have also contributed significantly to her financial success.
Given her continued success in the beauty industry, her net worth may rise even further in the coming years.
Carolyn Aronson (Credit: YouTube)
Personal Life
Born in 1966, Carolyn Aronson is 59 years old in 2025. Despite her age, her passion for business and innovation continues to drive her success.
She is married to Jeff Aronson, a businessman known for his work in finance and entrepreneurship. Together, they have five children, including a newborn born in February 2022.
Even with her busy career, Aronson balances family life, often citing her family as a key source of inspiration and motivation.
Though details about her height and weight are not widely known, Aronson is known for her vibrant and confident presence.
She champions wellness and self-care, reflecting her belief that beauty comes from feeling good inside and out.
The anime industry, celebrated for its vibrant storytelling, faces serious allegations of harassment. Animators and voice actors have reported various forms of mistreatment, suggesting a troubling undercurrent beneath the art. These claims have prompted discussions about the industry’s work culture and the need for reform.
In a recent survey, nearly two-thirds of animation professionals reported experiencing harassment at work. Alarmingly, over 85% had witnessed colleagues being harassed. These figures surpass national averages, indicating a significant issue within the anime sector. The reluctance to report such incidents, often due to fear of retaliation or uncertainty about reporting channels, exacerbates the problem. CARTOONBREW.COM
High-Profile Cases and Industry Response
Luffy and Naruto
Prominent figures have been implicated in harassment scandals. Voice actor Vic Mignogna faced multiple accusations of inappropriate behavior, leading to his dismissal from several projects. He denied the allegations but subsequently filed and lost a defamation lawsuit, bringing further attention to misconduct in the industry.
In another instance, director Akitaro Daichi was accused by voice actress Hiroko Konishi of inappropriate propositions. She claimed that refusing these advances led to her being blacklisted in the industry. Such cases underscore the power dynamics that can silence victims and perpetuate abuse.
Institutional Efforts and the Path Forward
Luffy and Naruto
Recognizing the severity of these issues, Japan’s Fair Trade Commission has initiated an investigation into abusive practices within the anime industry. They encourage workers to report financial and rights abuses, aiming to foster a safer and more equitable work environment. This move signifies a critical step toward addressing long-standing problems.
While these efforts are promising, meaningful change requires a collective commitment from all industry stakeholders. Establishing clear reporting mechanisms, enforcing anti-harassment policies, and promoting a culture of respect are essential steps. Only through such comprehensive measures can the anime industry hope to shed its shadows and ensure the well-being of its creators.
