Actress and renowned fashion icon Go Jun Hee has signed an exclusive contract with CUBE Entertainment , finding a new home at the prominent South Korean agency.
The signing was officially announced by CUBE Entertainment on November 9, 2025.
New Partnership Details
CUBE Entertainment expressed its excitement and commitment to the actress’s future, stating they “will actively support her so she can expand her diverse activities both domestically and internationally.”
Go Jun Hee shared her positive outlook on the new partnership:
“I am happy to be with CUBE Entertainment, where we can create good synergy. I’m excited to meet this new connection in a new place.”
Go Jun Hee (Credit: X)
This new management deal is expected to provide a strong platform for Go Jun Hee to further her acting career while leveraging her unique global appeal.
Go Jun Hee: A Style and Acting Powerhouse
Go Jun Hee is celebrated not just for her acting but also for her status as a major style leader in Korea.
Fashion Icon Status: She is famous for her signature short bob haircut, a style that sparked the massive ‘danbal-byeong’ (or ‘short-hair fever’) across Korea, making her a defining trendsetter of her era.
Acting Portfolio: Beyond her style, the actress is well-known for her memorable roles in popular dramas, including:
- She Was Pretty
- Queen of Ambition
- The Chaser
Recent Activities: She has recently been connecting directly with fans through her personal YouTube channel, ‘GoJoonHeeGO’.
Joining the CUBE Roster
At CUBE Entertainment, Go Jun Hee joins a diverse and star-studded lineup of artists and entertainers, blending her acting talent with a roster known for music and variety. The agency is home to:
- K-pop artists like (G)I-DLE, PENTAGON’s Shinwon, LIGHTSUM, and NOWZ.
- Popular entertainers like Park Mi Sun and Lee Eun Ji.
Her addition signals CUBE Entertainment’s effort to expand and strengthen its division dedicated to actors and multi-talented celebrities.
FIFTY FIFTY, the globally recognized K-pop girl group , has successfully broadened their comeback activities with the release of the official music video for their B-side track, ‘Skittlez’.
This release is part of their latest digital single, Too Much Part 1, which follows their immensely successful track “Cupid.”
The recent promotional cycle demonstrates the group’s continued push to expand their signature sound, often dubbed ‘Fifty Pop,’ by introducing diverse musical elements and playful concepts.
B-side Spotlight: The Quirky Vibe of ‘Skittlez’
The decision to release a second music video for a B-side track highlights the importance of ‘Skittlez’ within the current comeback.
The track itself is notable for marking FIFTY FIFTY’s first venture into the hip-hop genre, creatively comparing the intense, unpredictable bursts of emotion felt at the start of a new romance to the colorful, addictive nature of the candy.
This musical shift adds a “fresh dynamism” to their repertoire, while still maintaining the group’s distinct, easy-listening appeal.
The music video concept was specifically designed to match the song’s energy. Early reports described the MV as featuring a “fun and quirky atmosphere.”
FIFTY FIFTY (Credit: Pinterest)
The members themselves have shared behind-the-scenes stories, noting the 24-hour filming process was highly memorable, filled with joking and fun moments.
One member, Athena, revealed that the MV for ‘Skittlez’ even includes a playful nod to a viral boy group challenge related to their previous hit, “ Pookie ,” suggesting a continued engagement with viral trends and fan-focused content.
The overall goal for the track and video was to combine their “sweet and sour vibe” with a new sense of “cool and chic.”
Release and Promotional Timeline
The staggered release strategy built significant anticipation for the ‘Skittlez’ music video.
- Initial Teaser: A teaser for the ‘Skittlez’ MV was released, generating immediate excitement. At the time of the teaser article, the MV was “expected to drop next week,” with an official date yet to be revealed.
- Single Release: The digital single, Too Much Part 1, was released, featuring the lead track ‘Eeny meeny miny moe’ and its English version, alongside ‘Skittlez’.
- MV Drop: The full music video for ‘Skittlez’ was subsequently released. A follow-up article snippet confirmed the release, indicating that the official music video had been unveiled, driving a fresh wave of viewership and buzz.
- Active Promotions: Alongside the video release, FIFTY FIFTY has been actively promoting. This includes performing the new tracks, such as revealing ‘Skittlez’ for the first time through a busking stage, and appearing on music shows and other platforms to continue building momentum for the single.
Comeback Context: Too Much Part 1 and Group Resilience
The Too Much Part 1 single is centered around the theme of blossoming love, capturing the “modern sentiment of embracing love’s beginnings with fearless yet playful curiosity.”
The title track, ‘Eeny meeny miny moe,’ uses the classic children’s game as a metaphor for the tense, choosing-phase of a new relationship.
The rapid success of this comeback demonstrates the group’s continued relevance and resilience.
The ‘Eeny meeny miny moe’ MV, for example, surpassed 10 million views in just three days, a pace noted to be even faster than their previous mega-hit, “Pookie.”
By releasing a high-quality music video for ‘Skittlez,’ FIFTY FIFTY reaffirms their commitment to their artistry and their loyal following.
The vibrant concepts and introduction of new genres suggest that they are actively working to solidify their place in the industry while showcasing a different, more dynamic side to their music.
