In a surprising move, the Indonesian government has officially labeled the act of raising the Straw Hat Pirates’ flag from the popular anime One Piece as a symbol of treason against the state. This declaration came after protestors used the Straw Hat flag in demonstrations opposing the current government. The use of the flag, once seen as a fun tribute to the globally loved anime, has now taken on serious political meaning in Indonesia.
The situation began when protest groups across Indonesia started flying the iconic Straw Hat Jolly Roger during rallies. For fans, the flag represents freedom, rebellion against injustice, and the spirit of adventure. However, the government has interpreted it differently, arguing that using such symbols in political protests encourages rebellion and unrest.
Authorities have stated that displaying the flag publicly during anti-government activities is now considered an act of defiance and a symbol of disloyalty to the country. According to officials, this constitutes “treason,” a serious charge under Indonesian law. This unexpected classification has sparked widespread discussion on social media, with anime fans and free speech advocates expressing concern over the government’s decision.

One Piece Franchise (Credits: Eichiro Oda)
Indonesia Declares One Piece Flag a Symbol of Treason After Anti-Government Protests
In Indonesia, treason can carry heavy legal consequences, including arrest, fines, or even long prison terms. Legal experts are debating whether using a fictional pirate flag, even if linked to protest, can truly be considered a treasonous act. But for now, the government is holding firm.
The incident has brought attention to how pop culture, especially anime and manga, can influence real-world movements. The Straw Hat Pirates, led by Monkey D. Luffy in One Piece, are known for challenging corrupt powers and fighting for freedom. These values seem to have resonated with protestors, who see themselves in the same light.
However, not everyone agrees with the protestors’ use of anime symbols. Some Indonesians feel that mixing entertainment with politics disrespects both the original message of the story and the serious nature of political activism. Meanwhile, fans worldwide are expressing shock at how the symbol of their favorite anime crew has become part of a real-life conflict.
Eiichiro Oda, the creator of One Piece, has not commented on the issue. The series itself has a long history of highlighting themes of rebellion, justice, and personal freedom. But it was never intended as a tool for political confrontation. This leaves a complex situation where fiction and reality are now deeply tangled.
Straw Hat Jolly Roger Used in Protests Now Considered a Crime Against the State in Indonesia
The Indonesian government’s crackdown also follows a broader trend of censorship and tighter control over public expression in recent years. Artists, writers, and creators across the country have raised concerns over shrinking creative freedoms. With One Piece now caught in the middle of political turmoil, many are questioning where the line is drawn between fandom and political resistance.
International fans and human rights groups have begun to monitor the situation closely. There is concern that labeling a fictional flag as treason could lead to more extreme censorship, and possibly even criminalizing fan communities. For many, the move reflects a growing tension between youth expression and traditional authority in the region.

One Piece Franchise (Credits: Eichiro Oda)
Despite the risk, protestors continue to use the Straw Hat flag as a sign of resistance. Some argue that the government’s extreme response only proves how powerful symbols can be, even when they come from animated stories. For now, flying the Straw Hat Jolly Roger in Indonesia is no longer just a nod to an anime, it’s become a bold political statement.
As protests continue and the government maintains its stance, the fate of anime symbolism in political activism remains uncertain. What is clear is that One Piece has gone beyond being just a fictional tale, it’s now part of a real-world struggle over freedom, expression, and the meaning of loyalty.

“One Piece” is a beloved Japanese manga and anime series that chronicles the adventures of Monkey D. Luffy and his pirate crew. Luffy, imbued with rubber powers from a mystical fruit Hito Hito no Mi, aspires to become the Pirate King. To achieve this, he seeks the ultimate treasure, the “One Piece,” hidden at the Grand Line’s end. Along the journey, Luffy gathers a diverse crew, confronts formidable foes, and uncovers world-altering secrets, all while promoting themes of friendship, freedom, and adventure.
On August 1, 2025, Coca-Cola Korea officially announced that Kim Taehyung, better known by his stage name V from the globally renowned boy group BTS, has been appointed as the brand’s newest ambassador.
This collaboration marks a significant partnership between one of the world’s biggest K-pop icons and one of the most iconic global beverage brands, signaling an exciting chapter for both V and Coca-Cola.
Coca-Cola Korea’s announcement highlighted V’s unique ability to embody the essence of the brand.
The company praised V as an artist who seamlessly combines “powerful energy on stage” with “trendy charm” in everyday life, qualities they believe perfectly represent Coca-Cola’s core values of passion, freedom, and exhilarating appeal.
Such a description emphasizes the natural synergy between V’s persona and the brand’s image, making this partnership a strategic move to connect with younger, trend-conscious consumers.
During the campaign’s filming, V impressed the team with his charismatic presence, particularly through his “signature aura and deep gaze,” which conveyed the “tingling thrill” of Coca-Cola Zero.
This ability to capture the brand’s spirit and elevate the advertising campaign’s quality not only solidified V’s role as an ideal ambassador but also demonstrated his professionalism and artistry beyond the music stage.

Coca-Cola Korea officially announced that Kim Taehyung has been appointed as the brand’s newest ambassador (Credit: Instagram)
V himself expressed his excitement about the new role, stating,
“I’m extremely delighted to be sharing a thrill that can be found in everyday life together with Coca-Cola, which I have always loved.”
His genuine affection for the product adds authenticity to the campaign, making it resonate even more with fans and consumers.
He also mentioned that starting with the “BEST COKE EVER” campaign, he looks forward to showcasing the true value of Coca-Cola Zero in diverse and engaging ways, inviting fans and the public to follow along.
The visuals combine V’s amazing charm with dynamic and stylish elements that highlight the refreshing and invigorating qualities of Coca-Cola Zero.
The campaign not only appeals to loyal BTS fans but also reaches a wider audience who appreciates cutting-edge marketing and celebrity endorsements.
This collaboration represents more than just a commercial partnership—it reflects the growing influence of K-pop idols as global cultural ambassadors.
V’s status as a trendsetter and a respected artist transcends music, extending into fashion, lifestyle, and now major brand campaigns.
Coca-Cola’s decision to select V signals their recognition of K-pop’s power to drive cultural trends and consumer behavior worldwide.

BTS V (Credit: Pinterest)
For V and BTS, this endorsement aligns with their continued expansion into global markets beyond music.
Over the years, BTS members have become sought-after figures in various industries, including fashion, cosmetics, and now major consumer brands.
This partnership with Coca-Cola Korea strengthens V’s individual brand identity while reinforcing BTS’s overall global impact.
Fans have responded enthusiastically to the news, flooding social media with messages of congratulations and support. The collaboration is seen as a well-deserved recognition of V’s influence and charm.
Many fans have also praised Coca-Cola for choosing an ambassador who reflects the brand’s youthful energy and international appeal so well.
Coca-Cola’s marketing strategy often involves partnering with celebrities who can authentically connect with their target audience.
V’s involvement in this campaign is expected to boost brand visibility, particularly among younger consumers who value authenticity and star power.
His association with Coca-Cola Zero may also inspire fans to engage more actively with the product through various promotional events and social media campaigns planned for the future.
Moreover, the campaign comes at a time when beverage brands are competing fiercely in a saturated market, especially with growing interest in zero-sugar and low-calorie options.
Coca-Cola Zero’s branding focuses on delivering the classic Coke taste without the calories, appealing to health-conscious consumers without compromising on flavor.
V’s fresh and dynamic image perfectly complements this message, enhancing the campaign’s impact.
These initiatives aim to deepen consumer engagement and leverage V’s massive global fanbase to create buzz and excitement around the brand.
This announcement also highlights the increasingly blurred lines between entertainment, lifestyle, and marketing in today’s digital era.
Idols like V are not only musicians but also influential personalities whose reach extends across multiple platforms and industries.
Their endorsements carry significant weight, influencing fashion trends, consumer preferences, and cultural movements.