As SM Entertainment’s 30th anniversary approaches, fans are buzzing with excitement over rumors of a new ‘SMTOWN’ album. The highly anticipated release is expected to mark the label’s milestone with a special collection featuring its roster of talented artists.
According to recent speculation from an online community, SM Entertainment’s ‘SMTOWN’ album is in the works. A fan shared that a Super Junior member hinted at the album’s production, revealing that the group has already completed jacket photos. This announcement aligns with SM Entertainment’s plan to celebrate its 30th anniversary, which falls on February 14, 2025.

Rumours suggest a new SMTOWN album for the 30th anniversary.
The rumoured ‘SMTOWN’ album is expected to showcase a range of collaborations and unique tracks from various artists under the SM Entertainment umbrella. Fans are eagerly anticipating this album, recalling the success of previous SMTOWN releases and the memorable performances associated with them.
SMTOWN, the musical collective under SM Entertainment, has been a staple in the industry since its inception. Known for its large-scale concerts and collaborative albums, SMTOWN brings together artists from different genres and backgrounds.
The most recent album, “2022 Winter SMTOWN: SMCU Palace,” featured collaborations from various artists and was released on December 26, 2022. The album included popular tracks like “Beautiful Christmas” and “The Cure,” which were supported by singles and an online concert.

2022 Winter SMTOWN: SMCU Palace.
The excitement around the new ‘SMTOWN’ album reflects fans’ enthusiasm for celebrating SM Entertainment’s achievements and milestones. With past SMTOWN albums often featuring standout collaborations and hit songs, fans are hopeful for a release that lives up to the legacy of the label’s extensive catalogue.
Heading into 30 Years: What to Expect from SM Entertainment’s New ‘SMTOWN’ Album
With the 30th anniversary of SM Entertainment on the horizon, the upcoming ‘SMTOWN’ album promises to be a significant celebration. Fans can look forward to a memorable collection of music that reflects the label’s rich history and its continued impact on the K-pop industry
Kwon Jin Ah, the acclaimed South Korean singer-songwriter, has decided to part ways with Antenna, her agency of a decade. This separation, officially announced on September 5 KST, marks the end of a significant chapter in both her career and the label’s history.
Kwon Jin Ah, known for her soulful music and unique style, first gained prominence after competing on K-Pop Star 3 in 2014. She officially debuted on September 19, 2016, with her studio album One Strange Night . Over the years, she has built a reputation for heartfelt songwriting and alluring performances, contributing significantly to Antenna’s image as a leading force in the indie music scene.

Kwon Jin Ah’s future plans remain undisclosed.
Antenna’s announcement expressed gratitude for the years of collaboration, stating, “It was an honour to be a part of Kwon Jin Ah’s journey. We thank her for touching many hearts with her music and wish her the brightest future.” Despite the warm farewell, there is speculation that this departure signifies a broader shift in the label’s direction.
Kwon Jin Ah’s exit comes amid significant changes at Antenna. The label, previously known for its indie and alternative music roster, is now expanding its focus to include more mainstream artists. Recent additions like Lee Hyori and Super Junior’s Kyuhyun suggest a strategic pivot towards the mainstream market, a shift that some believe may dilute Antenna’s distinctive musical identity.

Kwon Jin Ah (Credits: Antenna)
Fans and industry insiders have noted that the departure of Kwon Jin Ah, along with other musically-oriented artists, might signal a transformation in Antenna’s brand. The label’s transition from an indie powerhouse to a more mainstream competitor could impact its role in shaping the South Korean music industry.
Kwon Jin Ah’s next steps remain eagerly anticipated. As she moves on from Antenna, fans are hopeful she will continue to create music that resonates deeply, irrespective of her new affiliations. Her departure marks a moment of reflection for both her and the label, highlighting a period of significant change in the South Korean music industry.