Snactiv is a multitasking snack tool that combines the functionality of tweezers and chopsticks, allowing users to snack without getting their fingers dirty.
This handy tool was designed to help people enjoy snacks while working or gaming without leaving grease or crumbs on their devices.
Snactiv appeared on Shark Tank in November 2021, and since then, it has made significant strides in its growth.
The company, owned by Kevin Choi and Edwin Cho, is currently valued at $2 million USD. The founders, as of 2024, have an individual net worth of $400,000 USD.
Snactiv’s Shark Tank Journey
When Kevin and Edwin appeared on Shark Tank, they were seeking $200,000 for 10% equity in their company. Initially, the Sharks were not impressed, but the situation changed when the duo revealed their sales figures, which impressed the investors.
Snactiv (Credit: YouTube)
Kevin O’Leary made an offer of $200,000 for 10% equity with an additional royalty of $1 per unit until $1 million in sales.
A guest Shark, Kevin Hart, along with Lori Greiner, also made a joint offer of $200,000 for 20% equity, leveraging Lori’s QVC experience and Kevin’s marketing expertise.
After some negotiation, the team decided to accept the Kevin Hart and Lori Greiner offer for $200,000 in exchange for 20% equity.
Post-Shark Tank Success
Following the Shark Tank appearance, Snactiv saw a significant boost in sales. The company, which had already made $187,000 in sales before the show from its $16 product, continued to grow. They expanded their market internationally, selling in Singapore and Canada.
The company has also collaborated with gaming influencers such as SNACCDaddyTeej, Jessimama, and Darkraizard, and formed partnerships with companies in South Korea, Taiwan, and Hong Kong, with plans to expand into Japan.
Current Status
Snactiv continues to operate with a utility patent and remains active on social media platforms like Facebook, Instagram, and Twitter.
Although it faces competition from chopsticks, Snactiv remains a unique product in its niche market, and its expansion into new regions shows the potential for continued growth.
In a recent interview with ELLE Korea , Jisoo of BLACKPINK opened up about her experiences and reflections on both her music and acting careers, offering fans an insightful look into her creative journey.
Gracing the cover of the magazine’s latest issue, Jisoo exuded her signature charm and warmth, even during an outdoor photoshoot that captured the festive spirit of Christmas. Despite the chilly weather, her radiant presence remained undiminished, reinforcing her star power.
Jisoo (Credit: YouTube)
One of the key topics she discussed was her dual career as both a global pop star and an actress. Having recently wrapped up filming for two major projects— Omniscient Reader’s Viewpoint and the drama Newtopia —Jisoo was asked about how her responsibilities differ between being a singer and an actor.
She explained that while both roles require a tremendous amount of time, effort, and dedication, the real difference lies in the type of energy she invests into each.
“The only difference is the energy you perceive at the moment; both require investing a lot of time and effort, so the weight of responsibility is no different,” she said.
For Jisoo, both music and acting are creative outlets that demand her full attention, whether she’s on stage performing or acting in front of a camera.
When discussing her work as an actress, Jisoo highlighted the importance of collaboration, particularly in the early stages of a new project.
“When I receive a good script, I tend to meet with the director and have a lot of discussions. Since we’ll be working together for a long time, I believe it’s important to make sure that we are working in the same direction,” she shared.
This thoughtful approach to her roles shows Jisoo’s dedication to not only performing but also understanding the deeper aspects of her character and the overall vision of the project.
Jisoo also touched on her evolving music career, especially after launching her own agency. She acknowledged the challenges and responsibilities that come with overseeing her own projects, saying,
“There are so many things I need to look into and decide one by one. It’s difficult, but also enjoyable, and I’ve come to realize how many people are helping me. Hopefully, the outcome will be more meaningful because of that.”
Jisoo (Credit: Pinterest)
Her willingness to step into this leadership role signifies her growing influence in the music industry, and she expressed excitement about the music she’s been working on.
“I can’t wait to share it with the fans,” she added.
Looking forward to her upcoming projects, Jisoo reflected on the emotional investment she places into each role.
“Spending a long time filming naturally deepens my affection for the project,” she said.
Her hope for her fans is that they will feel the same joy and passion that she and her fellow cast members experienced while filming. Despite a few concerns, she is eager and excited about what lies ahead.
As she looked back on the year, Jisoo expressed gratitude for the support she received from fans and colleagues, particularly as she took on new challenges.
“This year has been full of new challenges, but I’ve felt so much warmth from the support and encouragement I’ve received,” she noted.
Reflecting on how far she’s come, Jisoo sees this year as a significant turning point in her career, and she’s hopeful that next year will mark the start of even bigger milestones.
Jisoo’s full interview and stunning pictorial can be found in the December issue of ELLE Korea , offering fans a deeper look at her personal and professional life as she continues to shine in both music and acting.
